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\def\WIPO{World Intellectual Property Organisation}
Werbepsychologie / Hans-joachim Hoffmann.
Hoffmann, Hans-joachim, author.
1972
R 26 HOF.W
Available at WIPO Library
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Title
Werbepsychologie / Hans-joachim Hoffmann.
Author
Hoffmann, Hans-joachim, author.
Description
184 pages ; [28] cm.
ISBN
3110040239
9783110040234
Alternate Call Number
R 26 HOF.W
Bibliography, etc. Note
Includes bibliographical references (pages 170-179) and index.
Series
SAMMLUNG GS̲CHEN, BD.5009 1
Series
Sammlung Göschen ; Bd. 5009.
Published
Berlin Et Al : De Gruyter Verlag, 1972.
Language
German
Record Appears in
General collection
Browse Subjects
Advertising
Psychological aspects.
Motivation (Psychology)
COMMUNICATION RIGHTS : ADVERTISING
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