@article{13770,
      recid = {13770},
      author = {Van Duyne, Douglas K. ;},
      title = {The design of sites : patterns, principles, and processes  for crafting a customer-centered Web experience},
      pages = {xxxvii;762 pp ;},
      abstract = {Based upon extensive, ground-breaking research, The Design  of Sites introduces a comprehensive, pattern-based approach  to making web sites truly customer-centered. Using the 101  patterns presented here, Web and business professionals can  learn from the industry's experience and best practices,  and dramatically improve customer satisfaction and  retention. The authors have chronicled visitors' behavior  to find the patterns that emerge from experiences ranging  from navigation to e-shopping, and to discover how  individual site visits fit into users' larger goals of  finding information and making purchasing decisions.  Drawing on this research, The Design of Sites introduces  proven principles, processes, and patterns for building  customer-centered Web sites. Their patterns encompass  virtually every key issue, including: creating powerful  home pages; managing content; simplifying layouts and  navigation; optimizing performance, and much more. For all  Web designers, developers and decision-makers seeking to  maximize the business value of their Web sites. --  Publisher (Pearson).},
      url = {http://tind.wipo.int/record/13770},
}