000013228 000__ 03564cam\a2200649\i\4500 000013228 001__ 13228 000013228 003__ SzGeWIPO 000013228 005__ 20210318092555.0 000013228 008__ 030116s2003\\\\mauk\\\\rb\\\\001\0\eng\\ 000013228 020__ $$a1580533590 000013228 020__ $$z9781580533591$$qalk. paper 000013228 020__ $$z1580536468$$qelectronic book 000013228 020__ $$z9781580536462$$qelectronic book 000013228 020__ $$z158053600X$$qalk. paper 000013228 020__ $$z9781580536004$$qalk. paper 000013228 035__ $$a(wipo)(CD )03-0308 000013228 035__ $$a(OCoLC)51518425 000013228 040__ $$aSzGeWIPO$$beng$$erda$$cSzGeWIPO$$dCaBNVSL 000013228 043__ $$an-us--- 000013228 050_4 $$aK1401$$b.M378 2003 000013228 050_4 $$aTK5103.483$$b.S48 2003 000013228 08204 $$a621.3981$$221 000013228 084__ $$aF 633 MAT.M 000013228 090__ $$c13887$$d13887 000013228 1001_ $$aMatsuura, Jeffrey H.,$$d1957-$$eauthor. 000013228 24510 $$aManaging intellectual assets in the digital age /$$cJeffrey H. Matsuura. 000013228 264_1 $$aBoston, MA :$$bArtech House,$$cc2003. 000013228 300__ $$axi, 233 pages :$$bforms ;$$c24 cm. 000013228 336__ $$atext$$btxt$$2rdacontent 000013228 337__ $$aunmediated$$bn$$2rdamedia 000013228 338__ $$avolume$$bnc$$2rdacarrier 000013228 4901_ $$aArtech House communications law and policy series 000013228 500__ $$aIncludes bibliographical references and index. 000013228 504__ $$aIncludes bibliographical references and index. 000013228 5050_ $$a1. Introduction : Overview of intellectual property and knowledge assets 2. Traditional software protection strategies 3. Open source : An alternative model 4. Trademark protection online 5. Protecting the look and feel of online content 6. Managing digital media 7. The challenge of peer-to-peer and distributed computing 8. Property law and commercial transactions law applied to digital content 9. Controls on technology development and transfer 10. Valuing and managing knowledge assets 11. Principles for managing intellectual property and knowledge assets Appendix About the author Index. 000013228 5203_ $$aWritten for technology professionals and business managers/owners alike, this new, easy-to-understand book provides you with a comprehensive overview of the key legal and economic issues that affect rights of access and use for intellectual property and knowledge assets, with special emphasis on computer software, Internet content, and digital media. It is the first book to address management of both traditional intellectual property and the broader set of knowledge assets in a single resource. It presents these subjects in a style appropriate for a wide range of practitioners who are not intellectual property or knowledge management specialists, and approaches the challenge of managing these assets from a multidisciplinary perspective.$$cPublisher abstract. 000013228 650_0 $$aCopyright and electronic data processing. 000013228 650_0 $$aSoftware protection$$xLaw and legislation. 000013228 650_0 $$aGlobal system for mobile communications. 000013228 650_0 $$aWireless Internet$$xStandards. 000013228 650_0 $$aIntellectual property. 000013228 650_0 $$aMobile communication systems$$xStandards. 000013228 650_0 $$aWireless Internet. 000013228 650_0 $$aGeneral Packet Radio Service. 000013228 650_0 $$aTrademarks. 000013228 650_4 $$aINTELLECTUAL PROPERTY RIGHTS 000013228 650_4 $$aMANAGING INTELLECTUAL PROPERTY 000013228 650_4 $$aELECTRONIC INFORMATION 000013228 650_4 $$aDIGITAL INFORMATION 000013228 7001_ $$aSavelli, Patrick. 000013228 7001_ $$aPietri, Pierre-Jean. 000013228 7001_ $$aMatsuura, Jeffrey H.,$$d1957- 000013228 830_0 $$aArtech House communications law and policy series. 000013228 903__ $$v1 000013228 942__ $$cMON 000013228 952__ $$w2006-11-03$$p2003-0308$$r95.00$$u14682$$bMAIN$$10$$kF 633 MAT.M$$v2003-09-01$$zTagged$$71 000013228 980__ $$aBIB 000013228 999__ $$c13887$$d13887