@article{13076, recid = {13076}, author = {Goldschneider, Robert, and Goldscheider, R,}, title = {Licensing best practices : the LESI guide to strategic issues and contemporary realities /}, pages = {xxvi, 501 pages :}, note = {Umschlagt.: LESI guide to licensing best practices.}, abstract = {Licensing Executives Society International members offer in-depth discussion of topics in the field of licensing, including licensing issues in Europe, Asia, Australia, the Middle East, South Africa, and Latin America; technology valuation; technology management consulting; licensing agreements and strategic partnerships; expansion of the licensing profession; patent procedures and protection in Europe; trade secrets law and intellectual property assets; issues in copyright, software, and web sites; trademarks, trade names, and trade dress; licensing in the biotechnology industry; pharmaceutical licensing; university licensing trends; technology rights that are financial assets and instruments; intellectual capital-based corporate carve-outs, licensing and litigation; and alternative dispute resolution.}, url = {http://tind.wipo.int/record/13076}, }