TY  - GEN
N2  - Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in intellectual property. 'Alexander Poltorak and Paul Lerner have written the definitive primer on intellectual property for business professionals. Thorough in its coverage and understandable in its delivery, Essentials of Intellectual Property provides not only an outstanding summary of intellectual property basics, but a useful and sensible strategy for using int.
AB  - Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in intellectual property. 'Alexander Poltorak and Paul Lerner have written the definitive primer on intellectual property for business professionals. Thorough in its coverage and understandable in its delivery, Essentials of Intellectual Property provides not only an outstanding summary of intellectual property basics, but a useful and sensible strategy for using int.
T1  - Essentials of intellectual property /
AU  - Poltorak, Alexander
AU  - Lerner, Paul
CN  - KF2980
CN  - KF2980.P65
N1  - Includes bibliographical references and index.
ID  - 12823
KW  - Intellectual property.
KW  - Valuation.
KW  - Law
KW  - Trademarks.
KW  - Copyright.
KW  - Patents.
KW  - INTELLECTUAL PROPERTY : GENERAL WORKS : GENERAL STUDIES
KW  - VALUATION
KW  - INTELLECTUAL PROPERTY : BASIC CONCEPTS, PRIMER
KW  - INFRINGMENT
KW  - TRIPS AGREEMENT
KW  - LICENSING
KW  - Propriété intellectuelle
SN  - 0471209422
TI  - Essentials of intellectual property /
ER  -