TY  - GEN
N2  - One of the greatest challenges facing any business today is the gap between its balance sheet and its market valuation. This gap, representing the bulk of a company's true value, consists of indirect assets - organizational knowledge, customer satisfaction, product innovation, employee morale, patents, and trademarks - that never appear in its financial reports. Only in the last few years have companies and academics around the world tackled the challenge of measuring.
AB  - One of the greatest challenges facing any business today is the gap between its balance sheet and its market valuation. This gap, representing the bulk of a company's true value, consists of indirect assets - organizational knowledge, customer satisfaction, product innovation, employee morale, patents, and trademarks - that never appear in its financial reports. Only in the last few years have companies and academics around the world tackled the challenge of measuring.
T1  - Intellectual capital :realizing your company's true value by finding its hidden brainpower /
AU  - Edvinsson, Leif,
AU  - Malone, Michael S.
AU  - Edvinsson, Leif,
CN  - HD53
ID  - 12526
KW  - Capital intellectuel.
KW  - Entreprises
KW  - Biens incorporels.
KW  - Organizational effectiveness.
KW  - Intellectual capital.
KW  - Capital intelectual.
KW  - Human capital.
KW  - Creative ability in business.
KW  - Success in business.
KW  - Trademarks.
KW  - Patents.
KW  - INTELLECTUAL CAPITAL, HUMAN CAPITAL
KW  - INTANGIBLE ASSETS : ORGANIZATIONAL KNOWLEDGE, HUMAN RESOURCES, PRODUCT INNOVATION, CUSTOMER SATISFACTION, PATENTS, TRADEMARKS
KW  - INTELLECTUAL CAPITAL : IC MEASUREMENT : SKANDIA (SWEDEN)
KW  - CORPORATE COMPETITIVENESS
KW  - LAW AND ECONOMIC AND SOCIAL SCIENCES : ECONOMIC SCIENCE : SPECIFIC QUESTIONS
KW  - Créativité dans les affaires.
KW  - Ressources humaines.
SN  - 0887308414
TI  - Intellectual capital :realizing your company's true value by finding its hidden brainpower /
ER  -