000012101 000__ 01778cam\a22003735i\4500 000012101 001__ 12101 000012101 003__ SzGeWIPO 000012101 005__ 20240708161818.0 000012101 008__ 000331s2000\\\\cau\\\\\r\\\\u000\0\eng\d 000012101 035__ $$a(wipo)(CD )00-0349 000012101 035__ $$a(OCoLC)1158568611 000012101 040__ $$aSzGeWIPO$$beng$$erda$$cSzGeWIPO$$dCaBNVSL 000012101 043__ $$ae------ 000012101 084__ $$a76$$qGB 000012101 1001_ $$aCarey, Peter,$$eauthor. 000012101 24510 $$aComparative advertising - European harmonisation /$$cPeter Carey. 000012101 264_1 $$aLos Angeles, California :$$bUCLA School of Law,$$c2000. 000012101 300__ $$a1 volume ([3] pages) ;$$c[28] cm. 000012101 336__ $$atext$$btxt$$2rdacontent 000012101 337__ $$aunmediated$$bn$$2rdamedia 000012101 338__ $$avolume$$bnc$$2rdacarrier 000012101 4901_ $$aEntertainment Law Review ;$$v2000 Vol 11 No 2 pages 21-24 000012101 500__ $$a"The use of comparative advertising has exploded in recent years following the Trade Marks Act 1994 and the legalisation of the use of competitor's trade marks. This article considers the current state of play and the effect of the new Comparative Advertising Directive which makes all comparative advertising illegal unless it complies with a number of conditions". 000012101 650_4 $$aOTHER INDUSTRIAL PROPERTY RIGHTS : UNFAIR COMPETITION : NATIONAL LEGISLATION : COMPARATIVE ADVERTISING : EUROPEAN COMMUNITY 000012101 650_4 $$aEU DIRECTIVE 97/55 : COMPARATIVE ADVERTISING 000012101 650_4 $$aEU DIRECTIVE 89/104 : TRADE MARKS HARMONISATION 000012101 650_4 $$aPASSING OFF 000012101 650_4 $$aTRADE LIBEL, MALICIOUS FALSEHOOD 000012101 651_0 $$aEurope$$xCommerce$$xLaw and legislation. 000012101 830_0 $$aEntertainment Law Review ;$$v2000 Vol 11 No 2 pages 21-24. 000012101 903__ $$v1$$aENTERTAINMENT LAW REVIEW 000012101 904__ $$aJournal article 000012101 942__ $$cART$$2ddc 000012101 952__ $$w2006-11-03$$p2000-00-0349$$r0.00$$u12578$$bMAIN$$10$$kGB 76$$v2000-03-31$$zLibrary$$70 000012101 980__ $$aBIB 000012101 999__ $$c12431$$d12431