TY - GEN T1 - Intellectual property strategies for protecting the looks of a new product / AU - Hanson, Karl G., VL - 1999 Vol 81 No 12 pages 887-922 ID - 12062 KW - Intellectual property. KW - Trademarks. KW - Patents. KW - INTELLECTUAL PROPERTY : PARIS CONVENTION : PROTECTED SUBJECT MATTER : PROTECTION OF INTELLECTUAL PROPERTY RIGHTS KW - PRODUCT PROTECTION : UTILITY PATENTS, DESIGN PATENTS, TRADEMARKS, TRADE DRESS, COPYRIGHT, UNFAIR COMPETITION KW - PROTECTION OF INNOVATIVE PRODUCTS : INTELLECTUAL PROPERTY STRATEGIES TI - Intellectual property strategies for protecting the looks of a new product / ER -